Lead Generation Tactics
By Devon StoneBrian Javeline of MyOnlineToolbox presented a 24 minute webinar that introduced what you need to know to take charge of your own website marketing, and how to begin to put up your own defense against the Lead Generation companies.
Watermelons and Sales Leads
By Michael StoneYou might not think of watermelons, but one of our clever coaching clients shared a method he’s used to attract new leads for his business.
Employees Can Generate Sales Leads
By Michael StoneEmployees, properly motivated, can generate a lot of new business for you.
Where Do You Get Your Leads?
By Michael StoneA new business wants to market your construction business and provide leads. It'll also give homeowners ammunition making it harder to sell jobs. There’s an alternative.
Website Ideas for Contractors – 15 Website SEO Ideas
By Devon StoneIf you missed our webinar earlier this week with Brian Javeline of MyOnlineToolbox.com, 15 Website Lead Ideas in 20 Minutes, the recording is available here.
Finding a Trustworthy Contractor
By Michael StoneIf you’re trying to make a living in residential remodeling or specialty work, it’s important to know what the general public is being told about you.
Are They Helping or Hurting?
By Michael StoneI’m not convinced that Porch is interested in helping our industry. From what I’ve seen, I think they’re only positioning themselves to make money off contractors.
Careful What You Pay for a Lead
By Michael StoneI recently read an article reviewing a new lead-generating service, and it stated, “Our contractors only pay us a 5% referral fee, once they win the job.”
Depending on Referrals
By Michael StoneTake charge of your marketing and let the leads you get by referral be the frosting on the cake.
Lesson Learned: Lead Generation Companies
By Michael StoneLead generation companies don’t know your ideal clients or your most profitable type of work, and don’t care because they get paid anyway.