This post is only to remind you that if you are a construction-related business that is marketing to the general public, your web site and your newsletters serve one purpose: to encourage potential customers to call you.
I received two newsletters from contractors this week. Pretty pictures, well laid out but no phone numbers could be [...]
I had an interesting experience this last week. I had a couple of young guys at my place working on our front gate.
I asked why they weren’t setting the post they were scheduled to set for the keypad. The young man said to me, “Your ditch is too wide, I don’t know how I am [...]
Continue reading: Life on the Customer End of the Relationship
When your employees tell you they want to work four 10-hour days because they want an extra day to play during the summer months, please consider more than just the needs of your employees.
If you only work four days a week, that means your jobs will sit idle for a day. How will that affect [...]
Continue reading: Short Weeks in the Summer is not Customer Service
Had a two-part question from one of our clients this week. Thought I would share the questions with you and ask for your thoughts.
Two things I have been trying to figure out:
1) We want our employees to wear company shirts. But how do I decide how many each receives? How can I require that they [...]
Continue reading: Construction Company Clothing / Office Staff – What do you recommend?
Do you know who you are sending out to your job sites? Do you run background checks before you hire employees? It’s time to start.
You can’t tell about a person’s background by their looks, how they part their hair or what kind of car they drive. And there are some things you want to know. [...]
I was reminded in a difficult phone conversation this morning about some of the maxims in a construction-related business -
If you suspect you are having financial problems, you probably are, and
If you wait until you can’t make payroll or pay your bills, it will be harder to fix.
When you find yourself in a hole, [...]
Continue reading: Financial Problems, Marketing and Insurance
One of our clients sent a note recently about this article in the Northern Nevada Business News.
This same thing was tried in California last year, and the developers who tried to force specialty contractors to lower their prices were hit with major lawsuits. I don’t know if those suits were resolved or not, but the [...]
