Let them know you exist.
You must give your customers a reason to buy and one of the best ways you can do this is to answer the customer's three basic fears on every page of your advertising. Read more about Market Your Construction Business
If you’re a construction-related business marketing to the general public, your website and newsletters serve one purpose: to encourage potential customers to call you. Read more about Make It Easy for Them to Call
Alfred E. Neuman used to say, "What, me worry?" Many construction-related business owners are worrying, and we know that. What can you do?
Well, there are two things you must do and there can be little doubt about either of them. The first thing you must do is keep focused on sales. That means advertising 24/7/365. None of this "cutting our advertising because money is tight" nonsense. Money is tight because you haven't been doing a good job of advertising. Read more about Construction Contractors - Stay Focused