I had a note in from a friend regarding the first edition of our book, Markup & Profit; A Contractor’s Guide.

One of her clients had gone to a construction bookstore to purchase the book. A store clerk advised them not to purchase it because, they said, “It is out of date.”

The Markup & Profit book is as relevant today as it was when it was first published. It is a business management book for the construction industry. It is not about construction materials or construction techniques; materials and techniques can change over time. The Markup & Profit book is about your business and how to run it.

Business management principles don’t change with the seasons – they are constant. The book is applicable to today’s construction business management, and it will be applicable to construction business management in the future.

My response was to tell her client to find a new bookstore, or better yet give me a call and we could talk about any concerns the client might have. Those of you that have called know I always make myself available as long as you don’t ask for free coaching or consulting. (Sometimes that’s a fine line, and I try to err on the side of being helpful. For the most part, the folks that call have been respectful of our time and effort.)

If you have questions about Markup & Profit; A Contractor’s Guide or our second book, Profitable Sales, A Contractor’s Guide, please give us a call. We’d love to hear from you

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Paul Choate
Paul Choate
March 15, 2008 2:17 am

Thanks for the responses. Dale, you are absolutely right…letting emotions dictate our business decisions is no way to be profitable. I have yet to hear a client tell me that he or she was shocked that my price was so low…it’s ALWAYS too high to them. But when the job is done I have yet to hear a client tell me he or she feels they paid too much after seeing all the work and care I put into my projects and clients.

Dale Wiley
Dale Wiley
March 13, 2008 6:53 pm

Michaels books and numbers are so right on, I should start buying this book and giving it to my competitors, maybe they would raise their prices. I shut down my landscape business effective March 1 of this year, and have devoted everything to our sports turf business. I have a complete new budget, that covers everything including the dark months money. I took the net profit I need to fund everything, and as each job represents a percentage of that years expense’s, so is that job going to provide that equal percentage of the years net profits. When you check… Read more »

RENE C. MICHAUD
RENE C. MICHAUD
March 30, 2008 6:02 pm

I first read Michael’s book on Markup & Profit back in the year 2001 and I have reread it several times since. I will be the first to admit that I was a little reluctant to follow all of his advice. By 2005 I was bankrupt, the only creditor was the Bank, all my suppliers and customers where not part of the proceedings because I had always paid my bills and liabilities with the Government etc. Prior to this disaster I had purchased Triumph Roofing & Supplies, this division was not involved in the Bankruptcy of Michaud Home Renovators and… Read more »

Mike Davis
Mike Davis
March 6, 2008 9:29 pm

It is painfully obvious that the construction bookstore clerk does not know anything about the construction industry and/or has never tried to run a construction business to have said that Mark Up & Profit is out of date. If that clerk has run a construction business, maybe they should have read it. Then there could have been some success. If you have any questions about the financial survival of your construction related businiess, buy Michael’s book. It, literally saved mine.

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