Michael Stone on October 30th, 2009

If you own a construction-related business you know that business insurance, especially construction liability insurance, is expensive. Did you know that rates are negotiable?
If you’d like to reduce your overhead expenses by reducing your insurance premiums (without reducing your coverage), attend our free webinar November 10th by Don Bury from Insurance Cost Reduction Services. [...]

Continue reading: How Much Do You Pay for Insurance?

Michael Stone on October 29th, 2009

Yesterday I mentioned that too many contractors were in too much of a hurry to talk about budget. Today, Brian Tracy sent a newsletter confirming that. Here are some comments he included:
The first stage, roughly 40 percent of the sale, is the development of trust. This is best achieved by asking good questions and listening [...]

Continue reading: Relationships Matter

Michael Stone on October 28th, 2009

I have had several emails, phone calls and have seen forum posts recently about talking with your customers about their budget.
In our book “Profitable Sales; A Contractor’s Guide“, budget is the last of 4 questions you need to discuss with potential customers. Too many contractors are in too big a hurry to talk about budget [...]

Continue reading: Asking for Their Budget

Michael Stone on October 26th, 2009

It’s the last week of October, almost planning time for 2010. Our next newsletter will review the planning process, be sure to watch for it.
One thing you need to decide each year is how much salary you will pay yourself. In theory, you should pay yourself as follows:
If you’ve been in business 0 to [...]

Continue reading: How Much Do You Pay Yourself?

Devon on October 24th, 2009

We had an excellent response to the webinar Thursday evening by Mike Jeffries, “What Every Contractor Needs to Know to Generate Profitable Leads Now”. Comments included:

“FANTASTIC Webinar!! Thank you so much!! Learned some new strategies we are excited about.”
“I enjoyed it and found it to be better than I expected. Thank you.”
“Thanks [...]

Continue reading: Generating Profitable Leads Now

Michael Stone on October 20th, 2009

Ever hear that from a potential client when they call on the phone?
Why do people ask you that question? Because they believe all contractors are the same, so the only difference is the price. That is all well and good if you are in fact the same as every other contractor in your area that [...]

Continue reading: How Much Is Your Price To . . . ?

Michael Stone on October 19th, 2009

I read this morning a quote from Napoleon Hill, a motivational expert who wrote a number of books including “Think and Grow Rich” – “The majority of men meet with failure because (they don’t create) new plans to take the place of those that fail.”
That guy was spot on. We all have plans that don’t [...]

Continue reading: Make a New Plan

Michael Stone on October 16th, 2009

If you ever read the Peanuts comic strip, you’ll remember Charlie Brown and the Great Pumpkin. The Great Pumpkin appears on Halloween and does something (I can’t remember what).
Here is my take on pumpkins and your business. Many of us have small farms nearby selling pumpkins. How about offering the owner a lump sum for [...]

Continue reading: Market Your Business with Pumpkins